The Four Pillars of Dominating Your Market Online | Live Workshop for Concrete Coatings Companies
Free Live Workshop for Concrete Coatings Companies

The Four Pillars of Dominating Your Market Online

There is a concrete coatings company dominating your market right now. Same homeowners, same price of material, and they are not better installers. Most operators we talk to have one lead source, and that source is unpredictable, which is why their revenue is unpredictable. The companies running multiple trucks and busy every day have four. That is why they can commit to another truck while everyone else waits for a good month. In one hour I will show you what the four are, what each one looks like when it is working, and the order to build them in.

Thursday, September 24 at 2:00 PM ET

One hour, live on Zoom. No replays.

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● SCORE YOUR FOUR PILLARS LIVE
✓ FREE TO ATTEND
⚠ NO REPLAYS
? LIVE Q&A INCLUDED

Reserve Your Spot

Save My Seat in the Workshop

Free. One hour. Capped at 50. No replays.

We respect your privacy. No spam, ever.

97% Client Retention
operators who stay year after year
8X Average ROI
average return on managed ad spend
300+ Concrete Coatings Businesses
the niche we have gone deepest on since 2019
Est. 2019
building contractor marketing systems

This is a live workshop. No replays. If you register, show up. One hour, capped at 50 operators, so every question gets answered live.

Trusted by Concrete Coatings Companies Across the U.S.
Garage Experts
Garage Kings
Zone Garage
Fastlane Coatings
Cutting Edge Epoxy
Lubbock Concrete Coating
Fortified Floor Coatings
Blankenship Polished Concrete
Central Coast Polishing
Garage Experts
Garage Kings
Zone Garage
Fastlane Coatings
Cutting Edge Epoxy
Lubbock Concrete Coating
Fortified Floor Coatings
Blankenship Polished Concrete
Central Coast Polishing

What You Walk Away With

The four places leads come from online, and what all four working looks like
Why four sources means the work never stops and one source never will
How many of the four you have, and which one to build next

✓ This IS for You If...

  • You are a concrete coatings company doing at least $500K a year
  • You are running one to three trucks and you want to add the next one
  • There is a company dominating your market and you cannot explain what they are doing
  • You are spending on marketing but you are not sure which parts are missing
  • Your lead flow is unpredictable enough that you will not commit to another hire
  • You are willing to look honestly at what you have and what you do not

✗ This is NOT for You If...

  • You are looking for one tactic rather than the whole picture
  • You want somebody to build it for you without ever understanding what it is
  • You already have all four working, in which case you do not need the hour
  • You are not operating a concrete coatings business
  • You plan to register and not show up, because there are no replays
"One coatings company we work with went from one truck to more than three, in the same market it started in. Nothing about the market changed. What changed was how many fronts were feeding them."
Nelly Perez, Founder of Nelly IS Marketing
1 to 3+ trucks on the road at a single coatings company we work with
⚠
There are no replays. One hour, live, capped at 50. The only way to get all four fronts, the build order, and the live Q&A is to show up.
Save My Seat → Thursday September 24 at 2PM ET

Free. One hour. Capped at 50. No replays. Live Q&A included.

Q&A
Live Q&A at the End After we go through all four, we open the floor. Ask about your market, your pillars, or which one to fix first. The room is capped at 50 so questions actually get answered, not queued.
Workshop Details
Date Thursday, September 24
Time 2:00 PM Eastern Live
Format Live on Zoom, one hour. You score your own four pillars as we go.
Cost Free Limited Seats
Host Nelly Perez, Founder of Nelly IS Marketing. Concrete coatings specialist.
Save My Seat

Free. One hour. Capped at 50. No replays.

Industry Benchmarks

See How You Stack Up Against the Best Concrete Coatings Companies in the Country

Almost nobody has all four working. We see the pattern across 300+ concrete coatings businesses, and the companies running three or more crews are the ones with all four. In the workshop you will see what each source looks like at that level, so you can tell where yours actually stand.

300+ Concrete coatings companies in the NIM data set
Four Pillars that decide who dominates a market
97% Client retention, year after year
Your Workshop Host
Nelly Perez
2020 In the Niche Since
300+ Concrete Coatings Businesses
8X Average Client ROI

Nelly Perez

Founder, Nelly IS Marketing. Concrete Coatings Industry Specialist Since 2020.

Nelly launched his agency in 2019. In 2020, a concrete coatings company came to him looking for a system. In the first engagement, he generated over $250,000 in revenue from a $4,500 ad spend. That result changed everything. He went all in on the concrete coatings niche and never looked back.

Since then, the referrals came from inside the industry. Coatings company owners started sending other coatings owners. That network has now grown to over 500 contractors, most of them referred directly by concrete coatings clients.

He didn't stop at marketing. He acquired his own concrete coatings company, grew it, and exited. He has been on both sides of the table: the operator making the bet and the strategist building the system. Everything he teaches in this workshop comes from that combination of experience.

He has been working inside this specific niche since 2020. The benchmarks he shares in this workshop come from real data across real coatings companies nationwide.